September 3 – Celebrate 30 Years of Farmers’ Markets in LA

Join us for 30 Years and Growing, a celebration of the 30th anniversary of Los Angeles’ first farmers’ market.
The Gardena farmers’ market, which opened June 23, 1979, was the first of many great markets in Southern California. This milestone will be celebrated by Los Angeles Mayor Antonio Villaraigosa and LA area community members on September 3, 2009.

When: September 3, 2009, 10am – 2pm

Where: Lawn of City Hall, 1st and Spring St. Downtown Los Angeles (map)

Confirmed guests and activities include:

Mayor Antonio Villaraigosa, delivering remarks at a 10:30am press conference
Councilmember Jan Perry
Robert Tse,  Deputy Secretary of Trade Development, California Dept. of Food and Agriculture
Kurt Floren, Los Angeles County Agricultural Commissioner

Vance Corum, and other organizers of LA’s first farmers’ markets, including 20 original farmers and organizers from the first Gardena market

Evan Kleiman, chef/owner of Angeli Caffe and host of the weekly radio show Good Food on KCRW, will serve as emcee for the event
Jonathan Gold, Pulitzer Prize-winning food critic for the LA Weekly will announce the winner of the Redesign Your Farmers’ Market contest (there’s still time to enter, deadline is September 1!), and serve as a Salsa Contest judge
Nancy Silverton, chef/owner of Osteria Mozza, Pizzeria Mozza, and co-founder of La Brea Bakery
Jeffrey Saad, chef, Spice Smuggler, and runner up on The Next Food Network Star

Urban farmers from many local programs like the Stanford Avalon Farmers in Watts, Crenshaw High School’s Eco Club, The Garden School Foundation, 24th Street Foundation, North Hollywood Farmers and more.

A Taste the Harvest booth sponsored by SEE-LA offering free samples of seasonal produce from heirloom tomatoes to stone fruit, including chef demos, to be announced.

A Salsa Contest sponsored by SEE-LA and the Arts District/Little Tokyo Farmers’ Market. View the contest rules, anyone can enter! Contest begins at 11:30am.

A booth sponsored by GOOD, The Architect’s Newspaper and edible LA focused on design solutions for local food, including an exhibition of finalists from the Redesign Your Farmers Market contest.

A timeline chronicling the history of farmers’ markets in Los Angeles designed by the 30 Years & Growing team: Joseph Prichard, Michelle Park and Manuel Garcia

Free produce bags from ECOBAGS printed by Fresh Pressed

Over 40 local farmers, prepared foods and fresh food vendors as well as local artisans

And it wouldn’t be a birthday without cake! We’ll celebrate 30 years with the cutting of a carrot cake, which means free carrot cake for all attendees.

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2 comments on “September 3 – Celebrate 30 Years of Farmers’ Markets in LA
  1. Lynda Stenhouse says:

    I’ll be there!

  2. Judi Gerber says:

    Thought the event this morning was wonderful, it is so exciting to see things happening for our local food systems and our farmers. Would love to be involved in the food policy task force in some way!

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